Date: November 06, 2014
Time: 13:30 - 17:30
Venue: Jolly Alon Convention Center, 37 Maria Cebotari street, Chisinau
Target audience: PR Managers, mass-media representatives, NGO representatives, public authorities
Objectives:
Businesses - familiarization with the concept of social publicity as a mean of implementation of CSR strategies;
Mass media - encouraging cooperation with other stakeholders groups regarding the broadcasting of social publicty;
NGO, Public authorities – promotion of the concept of social publicity in the educational process of the society;
Main subjects approached by the seminar:
The impact of social publicity on the society; the elements of the successful social publicity; social publicity – dos and don’ts; social publicity and corporate social responsibility; the role of mass-media in the development of social publicity; the role of non-governmental organizations in the development of social publicity, the importance of cooperation of private sector – mass-media – NGO in the process of educating the society to use the social publicity.
Closed for registration!
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